This was always going to eb one of those conversations that would last till the cows come home, and the implications touch on every industry that has it fingers in the online world. Yahoo, Google and MSN, are the three top search engines, and the most widely used, however each has a loyal following and […]

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After a heavy evening of drinking and celebration the A4U awards 2008 was finished, the next day many an affiliate and affiliate manager nursing hang overs appeared on my MSN, some having travel from Manchester and further north, some still wearing their tuxedos from the night before, yet some still slightly tipsy from the event […]

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Great bit of video about the impact of Google on online news and the spin off innovations that have resulted for the competition that has emerged as a result.

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I work at a Major media agency, one that covers TVC, print and even radio and online design, marketing and branding. In any case the affiliate department and even the Responsed based marketing department are understaffed and (this is a big gripe I have) not respected by the design and branding side of teh company, […]

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I managed to finally let my hair down, with James Little (www.3wdl.co.uk) who jsut organized this months Affiliate Dinner (www.affiliatedinner.co.uk), it was great being held at the Arch Duke in Waterloo, having had a rather pressured week at work, it was good to see fellow affiliate community memebers, I use community as this is how […]

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So reading todays Marketing week I came across an article about how online marketers could now be confronted with criminal proceedings if they don’t adhere to Consumer Protection from Unfair Trading Regulations 2008 according to European law firm Osborne Clarke. You can find information on this Consumer Protection from Unfair Trading regulation 2008 here.
Now I’m […]

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PPC or pay per click uses Google Adwords as a means of generating advertising and marketing results, in an affiliate marketing context this means that affiliates use their affiliate link as their directory URL, this means that whilst Google can track the impressions and clicks, the affiliate link tracks the conversions on the merchant site. […]

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SO My Space won $230 million in payout from the two ’spam kings’ Sanford Wallace and business partner Walter Rines…serves them right! Spam sucks, and is one of the worst forms of marketing, its actually amazing that people still think spam works, considering, the open rates and conversion rates for a spam mail, its also […]

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I guess I’m not the only one who sits infront of the TV with my laptop…
turns out, consumers are 50% more likely to buy products on line, when, TV and online advertising are used together. The study focused on Tech-savvy consumers, and found that TV and online both have a significant impace on generating sales. […]

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AS you probably already know, backlinks are really important for offpage SEO, they relate to the relationship between your site and other sites on the subject your site is about, and help to determine how Google ranks your site, in their results.
its therefore important to know, how many back links you get, and the quality […]

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