I often get frustrated about the song and dance presented by the likes of Facebook, Bebo or myspace. People seem to this that social networks are this new thing…in reality they have been around for ages…just that now they have more functionality and customization open to them, but really, are they all that? I mean, […]

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As I’m both a small time affiliate and an affiliate manager, i guess i’m in a good position to comment on the challenges that affiliate managers face. Theres been lots of discussion about affiliate managers contacting affiliates, unsolicited via email or phone, affiliates complain that this is intrusive and they aren’t interested and their busy, […]

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Blogging is about news, keeping up to date and regularly posting, whilst with wordpress you can ‘close-off’ a blog and make it a kind of psudo-site, as such, Google likes new and fresh content so anything that can help achieve this is a tick in the box to help support your SEO, I found these […]

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I was just reading this article about brand name bidding.
Now essentially Brand name bidding involves using PPC to bid on the Brand name and brand terms of a specific affiliate program, the premise behind this being that if an affiliate bids on a merhcants brand names the affiliates PPC ad will appear above and around […]

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Affiliate marketing is all about targeting, getting the right people at the right point in the buying cycle, providing this audience with the information and facilities to enable them to take action.
Affiliate sites take all shapes and sizes, and cover a whole range of topics if not multiple topics. As competition gains momentum and the […]

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Affiliate marketing is essentially a sales based display advertising model.
Due to the nature of information that can be gathered online, if you look at the analogy of magazine, essentially websites are like magazines, or news papers with a following of readers, the more readers the more the magazine is worth from an advertising perspective. However […]

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the online world is a bit of a wild west at the moment as its very difficult to police, there are loads of cowboy outfits claiming the sun and the moon both to consumers and to industry peeps and it can be difficult to tell the difference, especially if you have little or no understanding […]

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As both an affiliate manager and an affiliate, I totally get the contention of brand name bidding.
Without naming any names, many gullible Merchants have been pursuaded by many a menipulative network to help many a greedy affiliate in getting rich, whilst on the surface, this is a win-win for the particular merchant, network and affiliate. […]

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Theres currently a lot of contention about why its necessary to have an affiliate manager on an affiliate program, But the simple case to note is that Affiliate management isn’t as straight forwards as some may be lead to beleive.  The fact of the matter is that Affiliate managers act as your affiliate marketing control, […]

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As an affiliate manager and an affiliate, I am in the lucky position to see all sides of the affiliate marketing work, with clients, they want sales, thats their primary need. For the network, the primary need is sales, however for the affiliate their need is more traffic. As an affiliate manager I have to […]

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